Monday, January 21, 2013

New Body Treatment Can Boost Revenue


by John P. Ribner

The makers of The Ultimate Body Applicator 2.0 believe in their product so much, they named their company “It Works!” The herbal-based body treatment should be a top seller at tanning salons because it is designed to help the body rid itself of unwanted fat in an easy, painless and economical way.

Tanning and looking good go hand-in-hand, and that’s what makes The Ultimate Body Applicator 2.0 the ideal retail accessory for salon pros. Unlike some body wraps, which cover the entire body and primarily promote water loss, the product targets only those areas your clients wish to reduce – stomach, thighs, neck, back or arms – and helps to eliminate fat and inches there. The key is the combination of 12 natural herbs that are impregnated into the wrap material. “These herbs work in different ways to break down the various mechanisms of fat cells and liquefy them so that they can be easily metabolized,” said Terry Shackelford, It Works! Distributor. “This product offers immediate and progressive fat reduction, which results in the reduction of inches almost immediately, then continues to work 72 hours after the application. The average person should see results immediately after their session, with maximum results in three days.”

Shackelford describes the process of the Ultimate Body Applicator 2.0 as simple. Clients wrap the specific part of the body they wish to treat, and wrap the area with cellophane to help keep it in place. Then it’s a matter of waiting 45 minutes to allow the formula to work. “People can watch TV or do just about any other normal activity they do while the wrap is in place,” Terry said. “The only thing they can’t do is work out, because the sweating would block the ability to absorb the active ingredients. After their 45 minutes are up, they simply remove the wrap and rub in any excess formula that might be on the skin. It’s that simple.”

The product is offered in two forms – a body applicator system and a topical gel. The Applicator is a site-specific body wrap impregnated with an all-natural herbal formula, while the second form is a companion product called Defining Gel 1.0. The active ingredients are the same as in the Ultimate Body Applicator 2.0, but in a diminished concentration. The defining gel can be applied daily for improved results, and works on areas showing signs of cellulite, sagging skin and stretch marks. “This system works best when the two products are used together,” Terry added.

The Ultimate Body Applicator 2.0 is sold to Salon Pros for $99, which includes 4 wrap applications, Product Catalog, Padfolio, Free website, back e-office training and FITWORKS for one month and $100 product rebate offer! To help Salon Pros market the system to their clients, the kit also includes a how-to DVD and a promotional brochure. There are other “bulk” packages available to Owners at a deep discount. "We recommend Salon Pros sell this in one of two ways – either as a take-home product that clients can do themselves or as an add-on service," Canada explained. "Each treatment wholesales for about $12.50, so we recommend charging anywhere from $25 to $50 per wrap, depending on their demographics." Salon Pros and Fitness Centers interested in offering It Works! cosmetic body therapy, or wanting more information, are encouraged to call (Melissa Coach). A representative will schedule an appointment with you for an introductory wrap to help you in determining if this product is a good fit for your business.

Distributor Name
Melissa Coach
PH: (636) 633-1819
Email: theskinnybrowngirl@gmail.com

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